Thursday, 5 November 2020

Why big-box chains' embrace of in-store click-and collect leaves money on the table

Researchers from University of North Carolina-Chapel Hill and Tilburg University published a new paper in the Journal of Marketing that explores the rise of click-and-collect services and examines their most appropriate settings.

source https://phys.org/news/2020-11-big-box-chains-embrace-in-store-click-and.html